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Marketing for construction

Estimates with homeowners, without depending on a GC.

Royal provides marketing and sales for construction and home improvement contractors and subcontractors in the United States: ads attract homeowners, our team calls in English and the estimate arrives booked.

The challenge

Working for a GC has a ceiling.

Many subcontractors live on work passed down by a general contractor: lower margins, payment on someone else’s timeline and no control over the calendar. Closing directly with homeowners changes that, but you need to be found, answer in English and build trust.

The sales path

Each stage is different, and we track each one.

StageWhat it isWho handles it
LeadA homeowner asked to be contactedRoyal (ads and website)
QualificationService, location and timing confirmedRoyal (call in English)
Visit or estimateTime booked on your calendarRoyal books, you go
ProposalYour quoteYou
ContractJob closedYou

Construction questions

Common questions.

No. Royal handles marketing and sales; the job is done by your company.

No. We book the visit with a qualified homeowner; the quote and the close are yours.

How many estimates fit in your week?

Take the assessment in under a minute.