Marketing for construction
Estimates with homeowners, without depending on a GC.
Royal provides marketing and sales for construction and home improvement contractors and subcontractors in the United States: ads attract homeowners, our team calls in English and the estimate arrives booked.
The challenge
Working for a GC has a ceiling.
Many subcontractors live on work passed down by a general contractor: lower margins, payment on someone else’s timeline and no control over the calendar. Closing directly with homeowners changes that, but you need to be found, answer in English and build trust.
The sales path
Each stage is different, and we track each one.
| Stage | What it is | Who handles it |
|---|---|---|
| Lead | A homeowner asked to be contacted | Royal (ads and website) |
| Qualification | Service, location and timing confirmed | Royal (call in English) |
| Visit or estimate | Time booked on your calendar | Royal books, you go |
| Proposal | Your quote | You |
| Contract | Job closed | You |
Construction questions
Common questions.
No. Royal handles marketing and sales; the job is done by your company.
No. We book the visit with a qualified homeowner; the quote and the close are yours.
How many estimates fit in your week?
Take the assessment in under a minute.